2008
Created in
60
Cognac brands
39
Cognac houses
99%
of Cognac shipments
The Cognac producers’ association, the SMC (Syndicat des Maisons de Cognac) has brought together Cognac houses since 2008. 39 Cognac producers representing 99% of shipments meet and consult with one another.
The goal of the SMC is to represent and defend the interests of its members, promote consumer demand for Cognac and defend the reputation of Cognac and Cognac houses in France and abroad. It also aims to foster discussions between Cognac houses and the Cognac sector at large.
A word from the President
Cognac is a geographical indication and an outstanding wine spirit, which has achieved huge success on international markets, with up to 98% of production exported.
It is sold by Cognac producers whose job is to craft, promote and market Cognac, thus showcasing French expertise in over 150 countries. Cognac producers are a real asset to our region. Beyond their commercial power, they create jobs, work together to protect the environment and enable investment in local means of production.
As President of the Syndicat des Maisons de Cognac, and alongside all its members, I will do my best to meet these challenges to ensure sustainable growth, showcase the diversity of our Cognac houses, protect the environment and share the quality of our products and our genuine expertise with the world.
ERIC LE GALL
President of the SMC
(Syndicat des Maisons de Cognac)
Organisation chart
Executive board
The team
BOARD
OF DIRECTORS
- 4 ex oficio members representing Cognac production
- 1 ex oficio member representing other purposes
- 10 elected members (elected at the General Assembly on 11 September)
Priorities of the SMC
1.
Innovating and transforming our practices
2.
Developing
the Cognac sector
3.
Promoting the Cognac region and appellation
The SMC in figures
BILLION EUROS IN EX-COGNAC SHIPMENTS AT THE END OF AUGUST 2021
Millions The equivalent of 220 million 70cl bottles +10 billion euros in turnover generated 7 bottles sold every second
SPIRIT in the European Union and France
of French spirits shipments
JOBS
Cognac houses with over 3,000 employees